CityTwist
111 SE 1st Ave
Boca Raton, FL 33414
866.942.CITY
www.citytwist.com
 
CityTwist connects businesses by email with new customers in a relevant market area that have opted into receiving offers, specials and information from local businesses.

CityTwist has a dynamic database of 125 million unique optin consumer email addresses. The CityTwist distributed supercomputing technology ensures delivery of ordered emails to prospects' email inboxes. This enabling technology puts the power of Zip Code Geo Targeted email marketing in the hands of all businesses regardless of size, creating a powerful, efficient, cost effective marketing tool.

By targeting new customers at the time when they are most likely to buy, email marketing is the most cost effective means of driving new customers to your business. By incorporating viral social sharing components into our email campaigns, CityTwist gives our clients advantages that are just not found in the marketplace today.

OUR APPROACH
Geo Targeting the audience with direct call to action is critical to the success of email marketing. We test and learn until we identify the right approach for each client campaign. A/B Split Testing different elements and learning through each phase of testing we are able identify the highest performing combinations and rollout accordingly. Campaign Results are Localized, Targeted, Relevant and drive significant ROI.

EMAIL MARKETING STANDARDS
CityTwist has developed Email Marketing Standards on best practices that produce favorable results.
  1. 125 million record opt-in email database, 100% CAN-SPAM Compliance
  2. Distributed Supercomputing Technology
  3. Email Operations Team that leverages experience and results to guide standards for email campaign execution
  4. In-house email creative agency staffed by tenured personnel for creative design and HTML development
  5. Immediate opt-out handling
  6. Strict compliance & creative guidelines to ensure delivery to the inbox
  7. Daily Testing of major ISP's (AOL, Gmail, Hotmail, Yahoo)
  8. Feedback loops with major ISP's
  9. Real-time Campaign Reporting (Opens, Clicks, Views, Prints)

CityTwist takes its obligation as a leading email marketing provider very seriously, therefore certain advertising messages and offers will not meet our compliance standards. Accordingly, we will not permit adult, pharmaceutical, alcohol, tobacco, gambling, or business opportunity advertisements to be mailed from our systems. Each offer must be locally relevant to the consumers to which it is sent, must be of appropriate content, and may not be misleading. Each advertising campaign delivered from our servers first must go through a complete compliance review. Learn more»

Additionally, CityTwist can enhance your customer database with Email Append, or cleanup your customer data with National Change of Address Processing (NCOA) and Email Change of Address Processing (ECOA).


Case Studies
Gilroy Gardens
Emigh Hardware

Restaurant Campaigns
Ruby Tuesday*
Swensons Drive In*
Spaghetti Warehouse*
Sonic*
Max & Erma's*
Marco's*
Dunkin' Donuts*
Burger King*
Backyard Burgers*
Piccadilly Express*
Firehouse Subs*
* Has demo links. Click on the image.
View Case Studies

Retail Campaigns
Samsonite*
Rooms To Go*
Pendleton*
Hobby Lobby*
Filene's Basement*
Emigh Hardware*
Fresh Produce
Kate's Paperie*
Adams Hometown Mkts*
Weis Markets
Dodges Stores*
* Has demo links. Click on the image.

Other Campaigns
Midwest Dental*
Lennox*
Bliss Spa*
Beverly Hills Club*
Arbor Fit Club*
Equinox Fitness Clubs
Meineke*
Mr. Wash*
Camera Cinemas*
Gilroy Gardens*
Hard Rock
My Bullfrog-Verizon*
Atlas Oil Co.*
Patrick Murray for Congress
Dave Miner
* Has demo links. Click on the image.

CRQ
CityTwist Partners with Marketing Industry Giant, Aspen Marketing Services on Geo-Targeted Email Campaigns
PRNewswire - July 7, 2009 - BOCA RATON, Fla

CityTwist (www.citytwist.com), the leader in geo-targeted email marketing, proudly announced that they have formed a partnership with Aspen Marketing Services, the largest privately-held marketing services agency in the United States, to provide geo-targeted email advertising campaigns for its automotive clients.

For Aspen Marketing, CityTwist is enhancing its auto dealership direct marketing campaigns with geo-targeted email campaigns to its national subscriber database of 125 million consumers. "We have only been using CityTwist for three months and we've almost reached 1 million emails sent. We have seen tremendous ROI, including increased sales, high open rates, strong click-through percentages and it's a tremendous value add product that makes us stand out from our competitors," said Mike Gottschalk, Executive Vice President of Aspen Marketing Services. "Bringing conquest email marketing to our customers has been a priority for Aspen, and CityTwist provides the perfect solution."

CityTwist allows businesses to advertise directly to subscribers within a specific geographic market through email while receiving real-time tracking on open and click-through rates. "We are thrilled to partner with a best-of-breed firm like Aspen Marketing Services, a company that is always focused on providing their customers with the utmost value," said Ken Schwartz, CEO of CityTwist. "We truly believe that this effective yet affordable marketing technology will continue to change the way advertising is done. Besides its ease of use, our clients have seen major sales increases while lowering costs per acquisition."

CityTwist has become the solution for bricks & mortar businesses marketing directly to local customers. Unlike contact services that are limited to contacting a business' pre-existing customers, CityTwist provides access to its subscriber database of 57% of internet users in the United States.

"What's not to like about CityTwist? The additional cost for a direct marketing campaign is minimal. We don't pay for any undelivered emails. There are no spam concerns as all emails are opt-in and we have not received a single complaint from almost a million emails sent. No set-up fees. Increase in client's sales...in other words, we see our relationship with CityTwist lasting a long, long time," added Gottschalk.

About Aspen Marketing Services

Founded in 1986, Aspen Marketing Services is the largest privately-held marketing services agency in the United States. Headquartered in West Chicago, IL, with offices in Atlanta, Detroit, Los Angeles, Dallas, New York City, Phoenix, Morristown, NJ, Chicago, San Diego, Tampa and Toronto, ON. Aspen Marketing offers an extensive array of integrated, best-in-class services including Direct Marketing, Consumer Promotions, Event Marketing, Public Relations, Digital Marketing, Hispanic Marketing and Advanced Analytics for clients such as General Motors, AT&T, ConAgra, Motorola, Georgia-Pacific, Allstate, Kraft Foods and JVC. www.aspenms.com

About CityTwist

A division of Visionamics, CityTwist is headquartered in Boca Raton, FL. It's a proven advertising service that is more effective and a fraction of the cost of traditional advertising. Since August 2008, CityTwist has grown over 250%, having conducted thousands of successful campaigns for businesses across the US. Its client list includes franchisees, restaurants, retail, wholesale, fulfillment, ad agencies and auto dealers, all looking to reach consumers who have subscribed to receiving offers, specials and promotions from local businesses. www.citytwist.com

CRQ - All Verticals (pdf)